MediaPost: Beware The Chief Digital Officer
The chief digital officer (CDO) is typically charged with swooping in from on-high to make sense of the digital morass confronting companies. There is a better approach.
CMO: Rabobank’s first digital chief on building a digital strategy
Interview with Rabobank’s chief digital officer, Bryan Meredith: digital is more than another communications channel for marketing
Forbes: Say Goodbye To The Chief Digital Officer
We barely knew them, but it would appear the CDO has left the building already.
HBR : The 5 Paradoxes of Digital Business Leadership
In this HBR article the authors describe the challenges for the CIO and other technology leaders to get digital leadership right.