McKinsey

The expanding role of design in creating an end-to-end customer experience Time was, a company could rely on a superior product’s features and functions to coast for a year or more before competitors could catch up. Or a well-honed service advantage could single-handedly buffer a company from start-up challengers looking to nip at its heels. No more.   [siteorigin_widget class=”Recent_Posts_Widget_Extended”][/siteorigin_widget]